Guide
How to help people find your organisation on Google
Simple steps that help local people find your website when they search.
Use your full name and town
Put your organisation name and town in the page title and the first line of the home page. People search by name and place, so say both clearly.
Claim your Google Business Profile
A free profile shows your address, opening times and phone number on the map. Check that it matches your website exactly.
Answer the questions people ask
Write short pages for common questions such as prayer times, how to visit, and how to book a room. Use the same words people would type.
Keep details the same everywhere
Use one spelling of your name, address and phone number on your site, social pages and directories. Mixed details confuse search engines and visitors.
Ask others to link to you
Local councils, interfaith groups and partner charities often list community websites. A link from them helps people trust and find you.